Sunday, December 4, 2011

CrossFit: One of America's 25 Hottest Brands

Yup -- AdAge recently named CrossFit one of America's hottest 25 brands (along with "My Little Pony," pickle juice, and pads for light bladder leakage).

The most eye-opening line in the article: CrossFit expects to grow to "30,000 affiliates in five years."